Skip to content
About the Research
Browse All Post-Mordems
About the Research
Browse All Post-Mordems
Back to Lab
Back to Lab
All Post-Mordems
Home
Tutorials
Cognitive Bias Type:What Should We Remember?
Peak-end rule
T
Trident
Team Advantage:
0
,
2
Interviewee:
2 Art Director
Industry: Confectionery/sweets/gum
Location: London
Company: Trident
F
Ford
Team Advantage:
0
,
7+
Interviewee:
9 Art Director
Industry: Transportation
Location: New York
Company: Ford
R
Rolex
Team Advantage:
0
,
4
Interviewee:
16 Art Director
Industry: Luxury
Location: New York
Company: Rolex
U
Unilever
Team Advantage:
2
,
7+
Interviewee:
17 Creative
Industry: Beauty
Location: New York
Company: Unilever
O
Osteoporosis drug
Team Advantage:
1
,
2
Interviewee:
32 Designer
Industry: Medical
Location: Chicago
Company: Osteoporosis drug
M
Mouthwash (large company
Team Advantage:
2
,
2
Interviewee:
37 Designer
Industry: Health/wellness
Location: Chicago
Company: Mouthwash (large company
N
Nike
Team Advantage:
2
,
4
Interviewee:
54 Creative
Industry: Sport
Location: Buenos Aires
Company: Nike
N
Nike
Team Advantage:
0
,
2
Interviewee:
54 Creative
Industry: Sport
Location: Buenos Aires
Company: Nike
T
Temaiken Zoo
Team Advantage:
0
,
2
Interviewee:
58 Generic Creative
Industry: Travel/tourism
Location: Buenos Aires
Company: Temaiken Zoo
B
Banco de Chile
Team Advantage:
0
,
2
Interviewee:
78 Creative Director
Industry: Financial
Location: Santiago
Company: Banco de Chile
Sign Up and Start Learning
username
email address
enroll now