Self-relevance effect – Catalysts And Killjoys

S

Team Advantage:0, 1

Interviewee:

7 Creative Director

C

Team Advantage:5, 8

Interviewee:

16 Art Director

R

Team Advantage:0, 4

Interviewee:

16 Art Director

A

Automotive (large company)

Team Advantage:1, 4

Interviewee:

31 Designer

Y

Team Advantage:0, 2

Interviewee:

58 Generic Creative

F

Team Advantage:0, 2

Interviewee:

60 Generic Creative

A

Asociación Deportes Olímpicos (AOD)

Team Advantage:2, 6

Interviewee:

78 Creative Director

T

Team Advantage:5, 7+

Interviewee:

145 Researcher

B

Team Advantage:0, 1

Interviewee:

158 Creative

N

Team Advantage:0, 3.5

Interviewee:

204 Creative